Monarch Introduction to Careers in Marketing

Product Id - MONCIM

Monarch Introduction to Careers in Marketing


Discover the trends, opportunities, and challenges of marketing in today’s world with Introduction to Careers in Marketing. This semester-long elective for students in grades 9-12 guides learners through the various careers available in marketing and examines the type of work today’s marketers tackle.


Topics of study throughout the semester include the marketing process, ethics in marketing, defining a business mission, conducting situational analysis, evaluating performance, consumer behavior, the marketing mix, and technology used within the industry.


Scope and Sequence

System Requirements

In addition to a reliable High-Speed Internet Connection, you must have one of the following browsers:

Supported Browsers

  • Google Chrome (current version)
  • Microsoft Edge
  • Microsoft Internet Explorer (versions 11 & 10)
  • Mozilla Firefox (current version)
  • Apple Safari (version 9)

Best Effort Browsers

Apple Safari (version 8)